Craft Beer Night At Oktoberfest Brings Community Of Brew Lovers Together

The craft beer industry has been booming for over a decade making up about 20 percent of the country’s beer sales according to The Brewers Association. That same group also says Wisconsin craft brewers rank 10th in the country for beer production – which may not come as a huge surprise being known as THEE beer and cheese state!

In 2008, right as craft beer took off, Oktoberfest was looking for an event that would appeal to a Thursday night crowd. This is when the first annual Craft Beer Night came to fruition and took place. Over the years, it’s gained in popularity and draws in about 600 attendees, becoming a signature event at Oktoberfest USA. It brings over 30 craft breweries together to share samples of the best beer they have to offer to a community of beer lovers who also get to know the brewers themselves. Find more event details here: Oktoberfest’s Craft Beer Night

Beer lovers receive a specialty souvenir glass provided by Inland, who also produces labels that go on many of the beers offered at Craft Beer Night.

In 2019, the Sam Adams VIP lounge was added for those who purchased a VIP admission ticket access to enjoy tables, chairs, TV to show the Thursday night football game, food (pizza provided by Big Al’s), water provided by Gillette Pepsi La Crosse, private bathrooms, easy access to all the beers, specialty beers from Sam Adams, giant Jenga, and bags.