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News Updates

Nominations Open for 2018 Festmaster

It just seemed like yesterday that Brian Rude was rolled out as the Oktoberfest Festmaster. However, selection (and training) is [...]

2018 Oktoberfest Theme and Button Design Contest

"Polkas, Preztels and Prost" will be seen far and wide as the official theme for the 58th edition of La [...]

Lynn Gundlach named Mrs. Oktoberfest

Lynn Gundlach, an active member of the Oktoberfest organization since 1999, was named 2017 Mrs. Oktoberfest at UW-La Crosse on [...]

Rudy and Colgan named 2017 Parade Marshals

Two long-time and highly-recognized La Crosse businessmen have been selected as parade marshals for Oktoberfest 2017. […]

Keaton Hall named 2017 Special Fester

Keaton Hall was named the 2017 Oktoberfest Special Fester at the "Tanz fur Alle" (Dance for All) at All Star [...]

Madeline Kumm selected 2017 Miss

Madeline Kumm was selected Miss La Crosse/Oktoberfest 2017 from a field of six contestants at the pageant held Saturday, September [...]

Brian Rude named 2017 Festmaster

Brian and Karen Rude will reign as Festmaster and Frau of the 57th Oktoberfest celebration starting Thursday, September 28, 2017. [...]

Gemütlichkeit Foundation awards scholarships

The Gemütlichkeit Foundation, the charitable arm of La Crosse Festivals, Inc., awarded $1000 scholarships to deserving seniors from nine Coulee [...]

Thank you…

Contact Us

Oktoberfest Office
9 a.m. to 4 p.m.
Monday – Friday
2nd & La Crosse Streets
P. O. Box 1716
La Crosse, WI 54601-1716
Phone: 608-784-3378
web contact form

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Convention & Visitors Bureau
410 Veterans Memorial Drive
La Crosse, WI 54601
Phone: (800) 658-9424
Visit LACVB Website